Training & Workshops

Expert-led training that builds confidence, strengthens capability and empowers your team — without the stress of doing it all yourself.

Let’s Talk

Strong communication is at the heart of every successful organisation. Whether you’re speaking to customers, the media, stakeholders, partners or the public, having the right skills and confidence makes a measurable difference.

At Seren Global Media, we deliver professional training and workshops designed to equip individuals and teams with practical skills across media relations, digital marketing, content creation, branding and more. Our sessions are flexible, accessible and tailored to your organisation’s needs — available in-person, online or in hybrid formats.

We take the stress out of planning, hosting and delivering training by managing everything from content creation to event logistics.

Why Training & Workshops Matter

The communications landscape is constantly evolving. Audiences are consuming information differently, digital platforms change rapidly, and expectations around transparency and engagement are higher than ever.

Investing in training helps you:

  • Build internal capability and confidence
  • Strengthen brand consistency across all channels
  • Ensure teams understand best practice
  • Improve stakeholder and media interactions
  • Increase efficiency and reduce external costs
  • Support professional development
  • Keep up with digital and industry shifts

Our workshops are designed to be practical, interactive and immediately useful.

Let’s Talk

Our Training & Workshop Services

image alt

Media Training

Delivered by former journalists and media professionals, our media training sessions help spokespeople communicate confidently and effectively.

We cover:

  • Interview preparation (TV, radio, print and online)
  • Key message development
  • Managing difficult questions
  • Crisis communication scenarios
  • Camera presence and vocal delivery
  • Press release fundamentals

This training is grounded in the real-world newsroom experience of our team.

Let’s Talk
image alt

Digital Marketing Training

Using the full expertise of our digital team, we provide training across:

  • Social media strategy & content planning
  • Paid advertising (social ads, PPC)
  • SEO best practice
  • Email marketing & CRM journeys
  • Content creation and digital storytelling
  • Analytics, reporting and measurement

Sessions can be delivered for beginners or advanced teams.

Let’s Talk
image alt

Content Creation & Brand Communication Workshops

We help organisations sharpen their messaging and elevate their creative output, including:

  • Writing for the web
  • Brand tone of voice
  • Storytelling and narrative development
  • Graphic design basics
  • Video and multimedia essentials
  • Consistency and brand stewardship across teams
Let’s Talk
image alt

Event Management Training

From small stakeholder meetings to large corporate events, we support teams with:

  • Planning & logistics
  • Content scripting
  • Speaker coaching
  • Event marketing
  • Audience engagement strategies
  • On-the-day coordination

We also offer a full event-management service for organisations who prefer to outsource the entire process.

Let’s Talk
image alt

Client Engagement & Stakeholder Communication

Workshops designed to strengthen relationships with customers, partners and funders, including:

  • Presentation skills
  • Pitch development
  • Professional communication
  • Handling challenging conversations
  • Managing expectations and feedback
Let’s Talk
image alt

In-House Training for Teams

We build customised learning programmes for your organisation, incorporating a blend of:

  • Practical exercises
  • Real-world scenarios
  • Live demonstrations
  • Skill assessments
  • Follow-up support and resources

These sessions help unify communication standards across your entire organisation.

Let’s Talk
image alt

Production of Learning Materials

To support long-term learning, our team creates professional training materials in a range of formats:

  • Training manuals and guides
  • Video tutorials
  • Interactive e-learning modules
  • PowerPoint/slide decks
  • Infographics and cheat-sheets
  • Online resource libraries

All materials can be branded and customised to your organisation.

Let’s Talk

Flexible Delivery: In-Person, Online or Hybrid

Our training is designed around your organisation’s needs. Whether you prefer face-to-face workshops, live virtual sessions or a blended approach, we make the process simple and stress-free.

We handle planning, facilitation, materials and follow-up — leaving your team free to focus on learning.

Contact Us

Why Choose Seren Global Media?

  • Delivered by experts in media, PR, digital marketing, design and communications
  • Custom-built sessions tailored to your industry and challenges
  • Highly practical and interactive, with real examples and hands-on exercises
  • Flexible delivery to fit your schedule and preferred format
  • Supportive, confidence-building approach
  • Professional learning materials created exclusively for your organisation
  • Event management included, reducing pressure on your internal teams

From leadership teams to frontline staff, we help people communicate with confidence and clarity.

Let’s Talk

Empower Your Team With Training That Works

Whether you need a single workshop or a complete learning programme, we’re here to make training easier, more effective and stress-free.

Contact Seren Global Media to discuss your training and workshop requirements.

Get in touch